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Rich Klein
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Rich Klein posted a blog postSocial Media Basics for Lawyers Podcast
Here's a recording of my recent podcast over Blog Talk Radio on Social Media Basics For Lawyers. It's about 20 minutes long.
Dave Lambing left a comment for Rich Klein"Interesting note re:layoffs- I was laid off mid-January. We had 2 rounds in 3 weeks, cutting the legal dept. in half."
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- President, LawFirmsPR
www.LawFirmsPR.com
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- Public Relations/Crisis Communications
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Law Firm Layoff Announcements in 2009
February 13, 2009
Law Firms And Layoff Announcements in 2009: We Love You But Can't Afford You
When the dust clears, February 2009 may go down in legal history as the month when more lawyers and legal staffers lost their jobs than at any time before.
More law firms are starting to understand the reputation ramificiations in making these awful annoucements -- and one major firm even jumped the gun by going public and saying something to the effect that "by the end of today we will be terminating X amount of attorneys and staff." As much as I advocate for getting the bad news out early, it struck me as insensitive and wondered what people in that firm had to be thinking sitting at their desk that morning and wondering if they would get a pink slip."
It's always best to talk internally first about any difficult issue before going to the media. But the Internet and certain legal blogs have changed the rules of the game. Memos from the Executive Committee announcing layoffs are constantly showing up on influential legal blogs, often before everyone in the firm has even opened their electronic mailboxes.
It's better for law firms to be more accessible about the state of their respective economies, if only because if they are not, the media will usually find out and then take control of the story. And that can often bring additional harm a to law firm's reputation.
Timing a layoff announcement is tricky...hold off and you run the strong risk of it getting leaked and and the firm losing control of the message and the story. Put it out early or on a certain day...and the firm might be the only firm with a layoff announcement that day and become a larger story rather than getting just one line in a wrap-up story that includes many other firms with similar announcements.
Either way, firms must be able to clearly explain why the layoffs were necessary, be sensitive in every way to the hurt feelings of those let go, and reassure clients that the firm remains strong for the future.
Posted by Rich on February 13, 2009 at 07:00 PM in Crisis Communications, Law Firm Marketing, Law Firms, layoffs, PR Reality Check, Public Relations | Permalink ShareThis
Law Firms And Layoff Announcements in 2009: We Love You But Can't Afford You
When the dust clears, February 2009 may go down in legal history as the month when more lawyers and legal staffers lost their jobs than at any time before.
More law firms are starting to understand the reputation ramificiations in making these awful annoucements -- and one major firm even jumped the gun by going public and saying something to the effect that "by the end of today we will be terminating X amount of attorneys and staff." As much as I advocate for getting the bad news out early, it struck me as insensitive and wondered what people in that firm had to be thinking sitting at their desk that morning and wondering if they would get a pink slip."
It's always best to talk internally first about any difficult issue before going to the media. But the Internet and certain legal blogs have changed the rules of the game. Memos from the Executive Committee announcing layoffs are constantly showing up on influential legal blogs, often before everyone in the firm has even opened their electronic mailboxes.
It's better for law firms to be more accessible about the state of their respective economies, if only because if they are not, the media will usually find out and then take control of the story. And that can often bring additional harm a to law firm's reputation.
Timing a layoff announcement is tricky...hold off and you run the strong risk of it getting leaked and and the firm losing control of the message and the story. Put it out early or on a certain day...and the firm might be the only firm with a layoff announcement that day and become a larger story rather than getting just one line in a wrap-up story that includes many other firms with similar announcements.
Either way, firms must be able to clearly explain why the layoffs were necessary, be sensitive in every way to the hurt feelings of those let go, and reassure clients that the firm remains strong for the future.
Posted by Rich on February 13, 2009 at 07:00 PM in Crisis Communications, Law Firm Marketing, Law Firms, layoffs, PR Reality Check, Public Relations | Permalink ShareThis
Rich Klein's Blog
Social Media Basics for Lawyers Podcast
Here's a recording of my recent podcast over Blog Talk Radio on Social Media Basics For Lawyers. It's about 20 minutes long.
Posted on November 6, 2009 at 7:08pm
Law Firms and Layoff Announcements
http://www.beckermanpr.com/richklein/index.html
(This post was originally published on October 29, 2008).
October 29, 2008
Law Firms and Layoff Announcements
A story in The National Law Journal points to how law firms announce layoffs -- or shoot down the rumors -- in this fast-moving world of online blogs and news sites.
It's never easy for law firm leaders.
As reporter Karen Sloan correctly pointed out: "Firms in… Continue
(This post was originally published on October 29, 2008).
October 29, 2008
Law Firms and Layoff Announcements
A story in The National Law Journal points to how law firms announce layoffs -- or shoot down the rumors -- in this fast-moving world of online blogs and news sites.
It's never easy for law firm leaders.
As reporter Karen Sloan correctly pointed out: "Firms in… Continue
Posted on January 27, 2009 at 9:21am
Comment Wall (4 comments)
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- At 5:06pm on February 13, 2009, Dave Lambing said…
- Interesting note re:layoffs- I was laid off mid-January. We had 2 rounds in 3 weeks, cutting the legal dept. in half.
- At 6:47pm on January 16, 2009,
Mina Sirkin said… - Awesome. I look forward to checking out your content and share it with others.
- At 5:29pm on January 16, 2009, Mina Sirkin said…
- Hi Rich, Welcome to the group. How are you? Would love to have you add some content on crisis PR. Thanks.
© 2012 Created by Mina Sirkin.
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