Blogs - Law Marketing

Law Firm Communications: Three Suggestions For 2010

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Added by Rich Klein on November 30, 2009 at 6:45am — No Comments

Practice Specific Microsite Strategies

If you're law firm SEO efforts have managed to get your firm's site to the top of the search engine results for the key phrases you've targeted, congratulations. It is important to keep in mind that getting your firm's main site to the top of the serps for your targeted keywords is just a start. One great way to increase your firm's web presence, is to start creating websites that are specific to the various types of law that you practice. This law firm seo technique, known as "micrositeing",… Continue

Added by gyi tsakalakis on November 20, 2009 at 9:06am — No Comments

Social Media Basics for Lawyers Podcast

Here's a recording of my recent podcast over Blog Talk Radio on Social Media Basics For Lawyers. It's about 20 minutes long. Continue

Added by Rich Klein on November 6, 2009 at 7:08pm — No Comments

Don't Get "Locked Down" by Your SEO Company

My company, Work Media, has taken on a new client, a criminal defense law firm in the New Jersey area that has a web site "maintained" by one of the big legal web site marketing companies (you know who they are). When asking for the ability to change page titles and meta data, we were told that that feature was "locked down." In other words, we can't change it. Don't let t… Continue

Added by Jerry Work on October 22, 2009 at 11:43am — No Comments

Why your business needs the essence of a distinctive corporate identity?

Did you ever think why the company media representatives and the brand equity managers keep staking and lay emphasis about the essentiality of owning a professional logo design to march on? Is the build up of hype about having custom design logo warranted? It sounds pretty much explainable, doesn’t it? A logo of a company is the character of the organization which marks its unique identity. There are many competitors of your business around you very near but what really signifies you is your ou… Continue

Added by Kathy Maxwelll on October 19, 2009 at 11:31pm — No Comments

Why is India the best LPO location ?

What makes India the best choice as LPO location leaving behind China, Israel and Philippines. a comparison the link below:- http://lpowatch.blogspot.com Continue

Added by Jagriti Mishra on October 16, 2009 at 12:49pm — No Comments

The country’s biggest employer is taking a stand against dangerous driving

The country’s biggest employer is taking a stand against dangerous driving. An executive order signed earlier this month by President Obama forbids federal employees from sending text messages while behind the wheel. The rule applies to employees in federal vehicles and to those using a government-issued phone while driving their own cars.

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Added by Christa Coir on October 13, 2009 at 4:39pm — No Comments

IPhone Apps for Lawyers

My latest post from the Views on Reputation blog has some suggested IPhone applications for lawyers. Would be interested in feedback from this network as well as hearing about other IPhone apps you use. Thanks. Continue

Added by Rich Klein on October 12, 2009 at 12:26pm — No Comments

Obama tax policy helps growth in outsourcing

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Added by Jagriti Mishra on October 7, 2009 at 5:35am — No Comments

CONTRACT MANAGEMENT AND DOCUMENT REVIEW ARE CRYING OUT FOR PROCESS IMPROVEMENT, AUTOMATION AND UPDATE.

This article is an attempt to explore the potential of technological utility in transforming analytical data into work product. However we would be circumscribing ourselves to two most important legal processes being outsourced. This article will attempt to overview the existing platforms for document review and contract management and will envisage towards developing the ideal module with edge cutting capabilities. INTRODUCTION: - Document review (a/k/a doc review) as popularly understood is a… Continue

Added by Jagriti Mishra on September 30, 2009 at 8:03am — No Comments

Ethics Complaints and Internet Marketing

A recent article by Sylvia Hsieh addressed an ethics complaint that has been filed in 47 states against 550 attorneys. Ms. Hsieh states that "the complaint contends [that the pay per lead model used by some legal websites is] an old-fashioned fee for referral that violates the rules of professional conduct." I think that… Continue

Added by Dan Goldstein on September 24, 2009 at 12:30pm — 2 Comments

Join Martindale Connected to link with law firms and corporate counsel

Martindale-Hubbell Connected is the online, professional network designed exclusively for legal professionals. Martindale-Hubbell Connected is free to join and easy to use—just join the network and invite others. See “who knows who” in your network in order to make even more quick and trusted connections. At every opportunity, we point out potential connections for you. Your access to features may be based upon your firm’s Martindale-Hubbell subscription.* Strict security and member validation… Continue

Added by Sandra Del Tiempo on August 31, 2009 at 10:50pm — No Comments

Are You Revealing too Much on Your Social Networking Sites? You May Be Harming Your Personal Injury Claim!

Are You Revealing too Much on Your Social Networking Sites? You May Be Harming Your Personal Injury Claim! Social networking sites, such as Twitter and Facebook, are growing trends. These popular sites are being used by people of all ages to connect with family and friends and to share information and photos. However, your friends and family are probably not the only ones viewing your profiles or reading your tweets, especially when you do not make your profile private. Have you ever Googled y… Continue

Added by James Roswold on August 28, 2009 at 6:28am — 2 Comments

Quality legal domains for sale

I own AsbestosReporter.com, ConsumerLawNetwork.com, and approximately 250 other legal domain names that I have accumulated over the years, but have now decided to sell. I began online legal marketing 10 years ago, and along the way picked up several drug-specific names and other legal names I never developed. When legal video and mobile sites became available, I bought names such as LawSpaces.com, .tv, .mobi and .net. I am now putting most of my attention on one site, and want to sell domains th… Continue

Added by Michael J. Evans on August 21, 2009 at 2:53am — No Comments

Lavelle Law Ltd. initiated a series of weekly podcasts

Lavelle Law Ltd. initiated a series of weekly podcasts covering topics associated with its various practice groups. The series, "Chicago's Legal Latte," can be heard live Tuesdays at 4 p.m. at http://budurl.com/Chicagolaw Continue

Added by Amy Domestico on August 4, 2009 at 5:47pm — No Comments

Recession: - Circumstances, Impact and Survival kit for LPO vendors.

CIRCUMSTANCES: - Recession is the term interchangeably used for slowing down of the economic engine, decrease in the buying power of the currency and an alarm to optimize the profits by reducing costs. The US economic history has evidenced many financial droughts. 1929 stock market crash, pre and post 1941 WW II, 1965 Vietnam war, Y2K IT crisis in 2000 and the 9/11 terrorist attack on the World trade centre are but a few examples when the economy was bear hit. There are allegations and counter a… Continue

Added by Jagriti Mishra on July 30, 2009 at 8:00am — No Comments

The Social Media Marketing Machine

When done strategically, social media marketing is about integration. It’s about feeding an article or other piece of content into a machine that drives that content onto various social media web pages and blogs. These can include article directories, video directories, social networking sites like Facebook and Linkedin and anywhere else on the web where people are gathering to share information or to have fun. By “machine” I mean an organized system for systematically distributing your content… Continue

Added by Jerry Work on July 29, 2009 at 7:30am — No Comments

Selling Legal Services to Women

Most law marketing is done without regard to gender, focusing instead primarily on legal expertise and experience. While there is nothing wrong with an all inclusive approach, especially in marketing and advertising, once you attract a prospective client it is important to pay attention to the very different perspectives of men and women, and couples. We're talking about the selling process, but it also pertains to ongoing communications. When a woman client first comes to meet with you to deci… Continue

Added by Delia Passi on July 28, 2009 at 2:13pm — No Comments

How to Organize Your Twitter Account Using TweetDeck

A large Twitter account can be difficult to manage. Most of us can't really sit around all day and do nothing but read peoples' tweets. But if you never read the tweets of those you follow, you are going to miss some opportunities. TweetDeck is a client side program (meaning you install it on your computer, versus running it from a web site) that presents your Twitter information in an organized way using columns. By default, the tweets fro… Continue

Added by Jerry Work on July 22, 2009 at 8:03am — No Comments

Marketing the right way?

Greetings everyone, Constantly asked, "How do you market for attorneys?" My cookie cutter answer is, "I grassroots market by using direct mail and community marketing." Now the cookie cutter answer is not working anymore. I practice guerrilla marketing strategies to make the phones ring for law firms that need it the most. Lucrative firms use a few guerrilla marketing strategies, however they are financially stable to market the "RIGHT" way. Which I whole heartedly agree is the best way in the… Continue

Added by Lisa Henry on July 20, 2009 at 8:30am — No Comments

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